Overview Title Email SMS/Text Message SMS/Text Message Email Address Subscribe Guidelines Guidelines Expand All When to Use When you want to give users the option to stay informed about news, events, programs, or services related to the page’s content.On pages where ongoing updates or communications are relevant (e.g., department landing pages, program pages, policy pages).When there is a regular or planned publication schedule (weekly, monthly, or tied to a specific project or topic). What to Avoid Avoid placing on pages without a clear connection to ongoing updates or relevant content.Do not overuse on every page—prioritize areas where users are most likely to expect or want updates.Don’t promise updates if there isn’t a sustainable plan to maintain the newsletter or notification cadence. Accessibility Tips Provide clear instructions about what users will receive and how often.